Local Real Estate Internet Marketing

It is estimated that 85% of all real estate buyers and sellers start their real estate process online and that an estimated 20 billion local searches will be done in 2006 with even more in 2007. With this recent move towards increased local searching for real estate, who's positioned to take advantage of it? Are you? Are your competitors? If you have not yet started a local internet marketing campaign, you should strongly consider it, or you else you will be missing out on a great medium for marketing your services and gaining new clients.

Most real estate professionals' local market can be tapped into though Search Engine Optimization, Paid Search Marketing, Internet Yellow Pages, Local & Industry Directory Listings as well as Paid Advertising campaigns on popular local news and information websites. As with any marketing strategy, the problem is usually in determining how much and where to spend your advertising dollars so that you can get the best return on your investment.

Local Real Estate Campaigns

Local Internet Marketing campaigns for real estate professionals are custom tailored to each client's unique situation. Following you will find more information on the various types of local marketing campaign options that we currently provide.

Search Engine Optimization is the practice and method of improving the ranking of a web site in the search engine pages for local keywords related to your site. Since the major search engines can provide a tremendous amount of exposure and targeted traffic, it has become imperative for businesses to be found in them in order to compete in their local marketplace.

Paid Search Marketing, also known as Pay Per Click (PPC) programs, can get you listed in, and generating local traffic from the major search engines in as little as 24 hours. Paid search engine marketing listings can appear quickly and last until your PPC advertising budget is depleted. Advertisers who are listed within the top 3 listings will get the most exposure and traffic, but will also pay the highest price per click.

Real Estate Web Directories have recently become popular with web surfers looking to find real estate information as well as local agents and brokers. These industry related sites often generate real estate leads in addition to providing some of the most stable, one way links you can obtain. These links are often the cornerstone of successful link building campaigns.

Internet Yellow Pages are the online version of the traditional local yellow page phone books that you can find in almost any home. Many online yellow page listings now show up within local organic search results on Yahoo and Google as well as hundreds of partner web sites.

What Next?

If you are interested in signing up for or receiving more information on how our Local Internet Marketing Services or Real Estate Marketing Programs can help you, then Please Call Us at 1-503-358-8966, Monday thru Friday from 8am to 5pm Pacific time or send us an email or fill out our Free Marketing Consultation Form and we will contact you with more details on how we can help you.